Tech Edge hosted a fireside chat on Dec. 10 at Nasdaq MarketSite with Jeff Winter, Chief Marketing Officer of Octus . The in-person interview was joined by Editor-in-Chief John Jannarone and they discussed Reorg’s recent rebranding to Octus , why the company is the authority on the credit market, and how Octus is an essential tool for asset managers, hedge funds and investment banks,  among other topics.

Watch the interview below:

About Jeff Winter

Jeff is responsible for the marketing function at Octus, including the transformation of the Octus brand that defines its leadership in the credit intelligence market. As CMO, Jeff is also responsible for the entire marketing and communications function from growth marketing, product marketing, and external communications. As a 3-time CMO, Jeff brings a wealth of experience, steering data-driven marketing strategies that accelerate growth and innovation. His work spans collaboration with executive leadership, marketing, and technical, and product teams, ensuring Octus’ leadership position. Known for his ability to build world-class marketing talent and platforms, Jeff has earned multiple industry accolades for his work on Account Based Marketing, User Communication, and New Product Introduction. Backed by a BA in English Literature from Skidmore College and an MBA from the Goizueta Business School at Emory University, Jeff brings passion, marketing expertise, and a results -driven approach to Octus.

Outside of work, Jeff enjoys life in Fairfield, CT, with his wife and two teenage boys. Jeff is a music lover, avid golfer and frequent traveler.

About Octus

Founded in 2013, Octus, formerly Reorg, is the essential credit intelligence and data provider for the world’s leading buy side firms, investment banks, law firms and advisory firms. By surrounding unparalleled human expertise with proven technology, data and AI tools, Octus unlocks powerful truths that fuel decisive action across financial markets. Visit octus.com to learn how we deliver rigorously verified intelligence at speed and create a complete picture for professionals across the entire credit lifecycle.

Contact:

Exec Edge

Editor@executives-edge.com